BEHIND ACQUAINTIS
A specialist behind the strategy.
Acquaintis is an independent paid acquisition practice built around a simple idea: advertising works better when strategy, execution and measurement stay connected.
I'm Bhaskaran Bala, and I work directly with businesses to plan, build, measure and improve their paid acquisition across Google and Meta.
No layers between the strategy and the work. Just direct collaboration, clear thinking and continuous optimization.
HOW I WORK
Direct. Measurable. Iterative.
No unnecessary layers between strategy and execution. The work stays close to the numbers, the decisions and the people responsible for making it better.
DIRECT
You work directly with the person responsible for your acquisition.
MEASURABLE
Decisions are grounded in tracking, performance data and business outcomes.
ITERATIVE
We test, learn and improve rather than treating campaigns as set-and-forget.
LET'S TALK
Let’s talk about your acquisition.
Tell me what’s happening with your paid acquisition, and we’ll identify where the biggest opportunity is.